What is Digital Marketing?
Just type in the keyword "What is Digital Marketing" or "Digital Marketing" and you will find hundreds of different concepts. However, you just need to simply understand it is that the product / service marketing activities have a clear, measurable, highly interactive goal using digital technologies for the purpose of Digital Marketing. one or more digital means on the Internet to influence perceptions and stimulate buying behavior of customers.
Digital Marketing includes 2 main channels: online and offline. The online channel is attached to the internet, the offline channel is with the electronic equipment.
+ Digital online marketing is divided into 7 main categories: Search engine optimization (SEO), Search engine marketing (SEM), Content marketing, Social media marketing (SMM), Pay-per-click advertising (PPC), Affiliate marketing, Email marketing.
+ Digital offline marketing is divided into 4 main categories: Enhanced offline marketing, Radio marketing, Television marketing, Phone marketing
Learn about Digital Marketing Course
Digital Marketing Course is digital marketing course. Currently, there are two basic methods for you to learn about this marketing method: self-study and study in centers.
To make it easier for you to understand, firstly I introduce a little bit of commonly used tools in Digital Marketing today:
Website / landing page / blog ...
Content (content) SEO (Search engine optimization)
SEM (Search Engine Marketing)
Email Marketing Online PR Advertising banner online
Social Media Marketing Mobile Marketing Web analytics (or Google Analytics).
And now, let's learn about the learning methods:
Self-taught Digital Marketing
Self-study and self-study is not easy. It will take you a lot of time to gain certain experiences and knowledge. But I find that just having passion, self-learning is a great way for you to slowly discover the interesting things of this new marketing style.
By being diligent, eager to learn and love the job, I believe that you can learn well with this field through books, newspapers, online and even the bloody experiences of working. Learning at centers Currently, the centers teach about Digital Marketing quite a lot, with this way you approach and understand how a tool is operated, then apply it into practice more easily. However, you must also learn by yourself and learn from experience because in class the teacher will only explain the key points. In the process of practice, you will encounter a lot, slowly you will find a way to remove and draw your own lessons.
There are many classes available at the centers, but you should research before making a decision where to study. You can consult acquaintances or reviews from other students to choose a prestigious center, affordable tuition.
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