Where does money on Youtube come from?
The first is to understand where money on Youtube comes from, does Youtube pay the video maker or not?
Answer: No, Youtube does not pay for the video maker. It is that Youtube receives advertising money from companies, corporations, brands that want to advertise on Youtube (For example: phone, airline, shampoo, soft drink,….) Then Youtube will deduct advertising money. receive and give a share to the video maker (The video maker will receive about 45% of the advertising money).
So according to the field of advertising and marketing, because there are many viewers on Youtube, Youtube becomes a channel to advertise products and services very well like on television, so money everywhere will pay Youtube to display and export. show ads. Youtube will receive a huge cash flow, and they will calculate and pay the YouTubers - the channel owner, the video with many views that advertises part of the money according to the rate Youtube agreed.
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Some brands appear on Youtube a lot such as: Redbull, Pepsi, Nike Shoes, Gopro, Apple,….
The more they appear, the easier it is for them to sell because viewers are more familiar with and know about those brands.
# How much is a million (1000000 views) views?
There is no exact number to confirm how much money a million views makes, only Youtube and the channel owner can see the figures, the amount per million views.
Money on Youtube will be calculated by the formula:
Clicks or advertising views * cost 1 click / per view.
And so 1 million views is just the number of views that doesn't say much, and the amount of it depends on ad clicks or ad views.
However, we can estimate it according to the statistics, calculate the average amount. Below is the famous Vlogger channel in Vietnam, you may have seen this guy's channel - NTN Vlogs with more than 6 million subscribers.
Every month, there are about 44 million video views on this channel. Data provided by Social Blade - the leading statistical channel about Yotubers. And they provide figures that the channel makes $ 11.1k a month to $ 178k from about 250 million - about 4 billion. A terrible and desirable number for a Youtube channel, right?
So from the above data we can deduce:
1 million views from this channel is about 6 million - about 100 million VND.
But in fact, this amount will also vary, depending on the length of the video - if the video is long, there will be more ads, more viewers, the more attractive the content, the more viewers will watch it and ads continuously. appear. The duration of the video is short and the content is not good, so few people see it, and few ads appear.
In fact, I also have a Youtube channel in Vietnam, in the music entertainment industry and this is the actual amount I earn:
More than 200,000 views and ~ 62 $ about 1 million 3 and if 1 million views on my channel, I will get more than 6 million.
However, each different field, the amount will be very different.
So the answer to 1 million views, no one has a 100% accurate answer of how much money is, it depends on the display of the ad and the viewer who clicks on the bottom ad.
Some people are famous for the sake of being famous or want to have a lot of views so they try to buy views for Youtube videos. This is only intended to increase views for an impressive and professional looking video, but with almost no money from it.
For example: Some companies like Grab, Cocacola they spend a lot of money in order to get many people know the brand, they are not interested in making money from those videos.
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